When Jim Wiseman Purchased what is now Swiss Valley back in 1968 the entire operation consisted of an old farmhouse and seven rope tows. The day before opening of his inaugural ski season, five of the seven rope tows were condemned. What humble beginnings.
Wiseman persevered, and today Swiss Valley is within an hour’s drive of over one million people. Swiss Valley entices folks to come ski from all over southern Michigan, Indiana and Illinois, with 11 runs, a 225 vertical foot peak (Highest in Southwest Michigan) and seven lifts, including 2 quads and one triple.